Tag: Model Answer

  • [Solved] Enhancing Patient Safety #3

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    For this assessment, you will develop an 8–14 slide PowerPoint presentation with thorough speaker's notes designed for a hypothetical in-service session related to the improvement plan you developed in Assessment 2.

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    Assignment Prompt & Instructions

    For this assessment, you will develop an 8–14 slide PowerPoint presentation with thorough speaker's notes designed for a hypothetical in-service session related to the improvement plan you developed in Assessment 2.

  • [Solved] Theories of personality

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    The purpose of this assignment is to provide an opportunity to read and think critically about the ideas of early personality theorists (Freud, Jung, et al.) and how their theoretical frameworks relate to those of an alternate cultural framework (i.e., Eastern/Buddhist). For this assignment, I have …

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    The purpose of this assignment is to provide an opportunity to read and think critically about the ideas of early personality theorists (Freud, Jung, et al.) and how their theoretical frameworks relate to those of an alternate cultural framework (i.e., Eastern/Buddhist). For this assignment, I have chosen a reasonably short (although not simplistic) article titled  "Conceptions of the Self in Western and Eastern Psychology" by Yozan Dirk Mosig, published in the Journal of Theoretical and Philosophical Psychology. Mosig begins with an overview of the Western view (Freud, et al.)  I would like for you to assume the reader (your professor) needs no summary of the Western perspective.  In the summary , please do not include Mosig's summary of the Western conceptualization of the self. Instead, focus on his description of the Eastern perspective.  Please see attachment
    \
    Conceptionsoftheself-EasternvWestern.pdf](https://www.sweetstudy.com/files/conceptionsoftheself-easternvwestern-pdf "Conceptionsoftheself-EasternvWestern.pdf")
    \
    PY550ArticleReviewGuidlines202561.docx](https://www.sweetstudy.com/files/py550articlereviewguidlines202561-docx "PY550ArticleReviewGuidlines202561.docx")
    \
    Article1Review.docx](https://www.sweetstudy.com/files/article1review-docx-10388009 "Article1Review.docx")

  • [Solved] EBP

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    In-depth study guidance and analytical solution covering EBP.

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    Full assignment prompt and step-by-step guidance are included in the downloadable solution file.

  • [Solved] MGT608 Week One Discussion Post 1. Minimum 250 words

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    – ## WeekONEdiscussionpost1HM.docx **## WeekONEdiscussionpost1HM.docx** Week ONE discussion post 1 LINK TO BOOK: [https://bookshelf.vitalsource.com/reader/books/9781394217328/epubcfi/6/2[%3Bvnd.vst.idref%3DAcover]!/4](https://bookshelf.vitalsource.com/reader/books/9781394217328/epubcfi/6/2%5b%3Bvn…

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    – ## WeekONEdiscussionpost1HM.docx

    **## WeekONEdiscussionpost1HM.docx**

    Week ONE discussion post 1

    LINK TO BOOK:
    [https://bookshelf.vitalsource.com/reader/books/9781394217328/epubcfi/6/2[%3Bvnd.vst.idref%3DAcover]!/4](https://bookshelf.vitalsource.com/reader/books/9781394217328/epubcfi/6/2%5b%3Bvnd.vst.idref%3DAcover%5d!/4) (I will send username and password separately in message).

    [**Discussion 1: Expound on Hugos' Five Areas of the Supply Chain in Relation to Your Organization**](https://nationalu.brightspace.com/d2l/le/120512/discussions/topics/449515/View)

    **Instructions**

    Hugos (2018) stated, "Companies in any supply chain must make decisions individually and collectively regarding their actions in five areas," (p. 5) which are:

    1. "production"

    2. "inventory"

    3. "location"

    4. "transportation"

    5. "information"

    Looking at Hugo's five areas, choose one area, explain it with an additional source (other than Hugos), and answer the question(s) each one must follow about the company or organization in which you work. In other words, describe the critical area, how it works in your organization, and what could be done to improve the operation of this key area. You may choose a company if you are not working or have a company to discuss.

    Contributions must display original thinking and good knowledge of the subject matter, including links and references to sources to support your arguments. A minimum of three posts are required for each discussion (1 post and 2 replies). Additionally, make sure you cite sources you reference in-text and under a "References" section in APA format. Minimum of 250 words.

    **## WeekONEdiscussionpost1HM.docx**

    Week ONE discussion post 1

    LINK TO BOOK:
    [https://bookshelf.vitalsource.com/reader/books/9781394217328/epubcfi/6/2[%3Bvnd.vst.idref%3DAcover]!/4](https://bookshelf.vitalsource.com/reader/books/9781394217328/epubcfi/6/2%5b%3Bvnd.vst.idref%3DAcover%5d!/4) (I will send username and password separately in message).

    [**Discussion 1: Expound on Hugos' Five Areas of the Supply Chain in Relation to Your Organization**](https://nationalu.brightspace.com/d2l/le/120512/discussions/topics/449515/View)

    **Instructions**

    Hugos (2018) stated, "Companies in any supply chain must make decisions individually and collectively regarding their actions in five areas," (p. 5) which are:

    1. "production"

    2. "inventory"

    3. "location"

    4. "transportation"

    5. "information"

    Looking at Hugo's five areas, choose one area, explain it with an additional source (other than Hugos), and answer the question(s) each one must follow about the company or organization in which you work. In other words, describe the critical area, how it works in your organization, and what could be done to improve the operation of this key area. You may choose a company if you are not working or have a company to discuss.

    Contributions must display original thinking and good knowledge of the subject matter, including links and references to sources to support your arguments. A minimum of three posts are required for each discussion (1 post and 2 replies). Additionally, make sure you cite sources you reference in-text and under a "References" section in APA format. Minimum of 250 words.

  • [Solved] Enhancing Patient Safety #4

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    For this assessment, you will develop a Word document or an online resource repository of at least 12 annotated professional or scholarly resources that you consider critical for the audience of your safety improvement plan to understand or implement to ensure the success of the plan.

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    Assignment Prompt & Instructions

    For this assessment, you will develop a Word document or an online resource repository of at least 12 annotated professional or scholarly resources that you consider critical for the audience of your safety improvement plan to understand or implement to ensure the success of the plan.

  • [Solved] Methodology and Strategies

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    APA Format Kindly View Attachment!! – ## MethodologyandStrategiesforteachingEnglishLanguageLearners.docx **## MethodologyandStrategiesforteachingEnglishLanguageLearners.docx** **Methodology and Strategies for teaching English Language Learners** The purpose of this assignment is to become familiar w…

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    Assignment Prompt & Instructions

    APA Format
    Kindly View Attachment!!

    – ## MethodologyandStrategiesforteachingEnglishLanguageLearners.docx

    **## MethodologyandStrategiesforteachingEnglishLanguageLearners.docx**

    **Methodology and Strategies for teaching English Language Learners**

    The purpose of this assignment is to become familiar with a variety of methodologies, strategies, best practices, and instructional techniques used to teach English as a second language.

    For this assignment, you will view
    **5 videos** of teachers instructing English language learners in various locations around the world and in the United States using various methods and strategies.

    Include and introduction with the following information: title of the video, grade level, subject area, and cultural background of the students.

    Respond to the questions below each title for the video link. Use paragraph format to write your assignment. Include the title for each video, the question prompts, and your responses to the question prompts.

    **ESOL Methodology and Strategy Videos**

    1.
    _SIOP Model for Teaching English Learners – Lesson Delivery_

    [https://www.youtube.com/watch?v=lVGbz4EqyGs](https://www.youtube.com/watch?v=lVGbz4EqyGs)

    What are the content and language objectives for this lesson?

    What tools does the teacher use to teach?

    What did the “inside outside circle” review about what was taught in the lesson?

    What ESOL strategies are used in the lesson?

    2.
    _Total Physical Response to Teach Vocabulary_ [https://www.theteachertoolkit.com/index.php/tool/total-physical-response-tpr](https://www.theteachertoolkit.com/index.php/tool/total-physical-response-tpr)

    What strategies does the teacher use to teach the vocabulary through Total Physical Response (TPR)?

    How do the students learn the words in this method?

    How do students use their bodies in this method?

    TPR is appropriate for what English proficiency level?

    3.
    _Culturally responsive instruction_ [http://www.youtube.com/watch?v=_uOncGZWxDc](http://www.youtube.com/watch?v=_uOncGZWxDc)

    What is the evidence for culturally responsive instruction listed in the video?

    How would you implement culturally responsive instruction?

    How were the students engaged in the video lesson?

    4.
    _Scaffolding Literacy Instruction for English Language Learners_ [https://www.youtube.com/watch?v=Ivmbm8fA2pQ](https://www.youtube.com/watch?v=Ivmbm8fA2pQ)

    What scaffolding strategies did the two teachers use with the ELLs?

    How do the students respond to the book in the reading lesson?

    What strategies do students focus on for their learning?

    How was writing incorporated in this English language arts lesson?

    5.
    _Before, During and After Questions: Promoting Reading Comprehension and Critical Thinking_ [https://www.youtube.com/watch?v=Sd1FlXxpVIw](https://www.youtube.com/watch?v=Sd1FlXxpVIw)

    How does the teacher use the shared reading activity to build reading comprehension? Give examples from the video.

    What do the students do during shared reading to build reading comprehension? Give examples from the video.

    How does questioning help students with reading comprehension? Give examples from the video.

    **Rubric**

    **Methodology and Strategies for teaching English Language Learners (20 points)**

    | | | | |
    | — | — | — | — |
    | **Element** | **Not Met**<br>**0 – 13 points** | **Met**<br>**14 – 18 points** | **Exceeded**<br>**19 – 20 points** |
    | **Introduction**<br>(3 points) | Most information including the title of the video, grade level, proficiency level and cultural background of the students in the videos is not listed. | Most information including the title of the video, grade level, and cultural background of the students in the videos is listed in the assignment. | Complete information including the title of the video, grade level, and cultural background of the students in the videos is listed in the written assignment. |
    | **Answers to questions for ELL videos**<br>(15 points) | Written responses to the questions for less than 5 videos was completed. The answers are not answered correctly for most of the videos. | Mostly correct written responses to all the questions for all 5 videos is included. Some minor errors in responses to the questions may be present. | Correct written responses to all the questions and prompts for all 5 videos is included. The answers are based on specific examples from the videos. |
    | **APA format**<br>(2 points) | The assignment was not written in paragraph format, and the assignment has numerous writing and APA format errors. | The assignment is written in paragraph format. APA format is used, and the assignment was free of most written errors. The assignment may be submitted late. | The assignment is written in a well-organized paragraph format with headings and corresponding information. APA format is used, and the assignment is free of all written errors and submitted on time. |

    **## MethodologyandStrategiesforteachingEnglishLanguageLearners.docx**

    **Methodology and Strategies for teaching English Language Learners**

    The purpose of this assignment is to become familiar with a variety of methodologies, strategies, best practices, and instructional techniques used to teach English as a second language.

    For this assignment, you will view
    **5 videos** of teachers instructing English language learners in various locations around the world and in the United States using various methods and strategies.

    Include and introduction with the following information: title of the video, grade level, subject area, and cultural background of the students.

    Respond to the questions below each title for the video link. Use paragraph format to write your assignment. Include the title for each video, the question prompts, and your responses to the question prompts.

    **ESOL Methodology and Strategy Videos**

    1.
    _SIOP Model for Teaching English Learners – Lesson Delivery_

    [https://www.youtube.com/watch?v=lVGbz4EqyGs](https://www.youtube.com/watch?v=lVGbz4EqyGs)

    What are the content and language objectives for this lesson?

    What tools does the teacher use to teach?

    What did the “inside outside circle” review about what was taught in the lesson?

    What ESOL strategies are used in the lesson?

    2.
    _Total Physical Response to Teach Vocabulary_ [https://www.theteachertoolkit.com/index.php/tool/total-physical-response-tpr](https://www.theteachertoolkit.com/index.php/tool/total-physical-response-tpr)

    What strategies does the teacher use to teach the vocabulary through Total Physical Response (TPR)?

    How do the students learn the words in this method?

    How do students use their bodies in this method?

    TPR is appropriate for what English proficiency level?

    3.
    _Culturally responsive instruction_ [http://www.youtube.com/watch?v=_uOncGZWxDc](http://www.youtube.com/watch?v=_uOncGZWxDc)

    What is the evidence for culturally responsive instruction listed in the video?

    How would you implement culturally responsive instruction?

    How were the students engaged in the video lesson?

    4.
    _Scaffolding Literacy Instruction for English Language Learners_ [https://www.youtube.com/watch?v=Ivmbm8fA2pQ](https://www.youtube.com/watch?v=Ivmbm8fA2pQ)

    What scaffolding strategies did the two teachers use with the ELLs?

    How do the students respond to the book in the reading lesson?

    What strategies do students focus on for their learning?

    How was writing incorporated in this English language arts lesson?

    5.
    _Before, During and After Questions: Promoting Reading Comprehension and Critical Thinking_ [https://www.youtube.com/watch?v=Sd1FlXxpVIw](https://www.youtube.com/watch?v=Sd1FlXxpVIw)

    How does the teacher use the shared reading activity to build reading comprehension? Give examples from the video.

    What do the students do during shared reading to build reading comprehension? Give examples from the video.

    How does questioning help students with reading comprehension? Give examples from the video.

    **Rubric**

    **Methodology and Strategies for teaching English Language Learners (20 points)**

    | | | | |
    | — | — | — | — |
    | **Element** | **Not Met**<br>**0 – 13 points** | **Met**<br>**14 – 18 points** | **Exceeded**<br>**19 – 20 points** |
    | **Introduction**<br>(3 points) | Most information including the title of the video, grade level, proficiency level and cultural background of the students in the videos is not listed. | Most information including the title of the video, grade level, and cultural background of the students in the videos is listed in the assignment. | Complete information including the title of the video, grade level, and cultural background of the students in the videos is listed in the written assignment. |
    | **Answers to questions for ELL videos**<br>(15 points) | Written responses to the questions for less than 5 videos was completed. The answers are not answered correctly for most of the videos. | Mostly correct written responses to all the questions for all 5 videos is included. Some minor errors in responses to the questions may be present. | Correct written responses to all the questions and prompts for all 5 videos is included. The answers are based on specific examples from the videos. |
    | **APA format**<br>(2 points) | The assignment was not written in paragraph format, and the assignment has numerous writing and APA format errors. | The assignment is written in paragraph format. APA format is used, and the assignment was free of most written errors. The assignment may be submitted late. | The assignment is written in a well-organized paragraph format with headings and corresponding information. APA format is used, and the assignment is free of all written errors and submitted on time. |

  • [Solved] 3 introduction to health information systems

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    **Assessment 3 ( Speaker notes needed for the speach)** **Health Information Improvement Implementation Proposal** [**Instructions**](https://courseroom.capella.edu/courses/46746/pages/assessment-3-instructions?module_item_id=2350585&content_id=851068)**:**Write a 4-6 page proposal, and create a 1-2…

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    Assignment Prompt & Instructions

    **Assessment 3 ( Speaker notes needed for the speach)** **Health Information Improvement Implementation Proposal** [**Instructions**](https://courseroom.capella.edu/courses/46746/pages/assessment-3-instructions?module_item_id=2350585&content_id=851068)**:**Write a 4-6 page proposal, and create a 1-2 minute maximum elevator pitch recording, advocating for the improvement of a health information system. **This assessment will build on your first two assessments and should be completed third.Introduction** In this assessment, you will explore the importance of diversity, equity, and inclusion in health information technology, as well as key technologies and future trends in the field. You will also develop a strategic proposal for the improvement of a health information system.Key concepts:
    – The importance of accessibility, cultural competency, health disparities, and patient-centered care in healthcare.
    – Key technologies such as interoperability, data security, and privacy, the role of artificial intelligence in healthcare, and the ethical considerations in health informatics.
    – Future trends such as the growth of virtual health platforms and the increasing use of artificial intelligence in healthcare.
    – How to develop a strategic proposal that addresses the existing issues with a health information system, proposes improvements, identifies the expected benefits, and outlines the methods for measuring these benefits.
    – How to create an elevator pitch that summarizes the benefits of your suggestions for enhancing the HIM system and how it will impact healthcare operations and patient outcomes.
    The assessment will require you to write a 4-6 page information improvement implementation proposal and create a 1-2 minute elevator pitch recording. This will help you develop the skills and knowledge necessary to be a successful healthcare leader in the era of health information technology. **Note:** The assessments in this course build upon each other, so you are required to complete them in sequence.
    ## **Overview**
    In this assessment, you will emerge models or best practices to propose the implementation of a health information system that enhances healthcare operations and improves patient outcomes.
    ## **Preparation**
    In the assessment, you will write a 4–6 page proposal and create a 1–2 minute maximum elevator pitch recording that proposes the improvement of a health information system. You can choose to focus on the health information system in your current workplace or the Vila Health simulated healthcare organization ( [Vila Health: Health Information System Improvement](https://media.capella.edu/CourseMedia/MHA5016element240432/wrapper.asp)). If you choose your current workplace, ensure that you have access to sufficient information about the system to fulfill the requirements of the assessment.The written proposal should include a comprehensive plan that addresses the existing issues with the system, proposes improvements, identifies the expected benefits, and outlines the methods for measuring these benefits. In addition, it should share a financial evaluation and at least three recommendations based on your evaluation.Next, your task is to craft a concise _(elevator)_ pitch recording, lasting no longer than 1–2 minutes. In this pitch, give a brief summary of why your suggestions for enhancing the HIM system will have a positive impact on healthcare operations and patient outcomes. The goal is to immediately capture the interest of your CEO or board, compelling them to want to hear more.
    ## **Instructions:**
    Using the provided [Health Information Improvement Implementation Proposal [DOCX]](https://courseroom.capella.edu/courses/46746/files/8761600/download) template, complete the following:
    1. **Select a Health Information System:**
    – Choose a health information system in your current workplace or the Vila Health simulated healthcare organization (using the [Vila Health: Health Information System Improvement](https://media.capella.edu/CourseMedia/MHA5016element240432/wrapper.asp) media piece) to propose improvements. If you choose your current workplace, ensure that you have access to sufficient information about the current system's functionalities, challenges, and impact on healthcare operations.
    2. **Description of Current Issues:**
    – Begin the proposal by describing the existing issues and challenges with the selected health information system. Analyze the specific areas where the system underperforms or hinders efficient healthcare processes.
    3. **Proposed Improvements:**
    – Outline your proposed improvements to the health information system. Describe how these changes will address the identified issues and contribute to enhanced healthcare operations.
    4. **Expected Benefits:**
    – Clearly state the expected benefits of the proposed improvements. Consider both short-term and long-term advantages, such as increased efficiency, improved patient care, and enhanced data accuracy.
    5. **Measurement of Benefits:**
    – Discuss the methods and metrics you will use to measure the success of the implemented improvements. Explain how you will track and evaluate the impact of the changes on healthcare outcomes.
    6. **Financial Evaluation:**
    – Assess the financial implications, potential return on investment, and long-term benefits. Provide a financial evaluation and at least three recommendations based on your evaluation.
    7. **Implementation Plan:**
    – Provide a detailed implementation plan for the proposed improvements. Include the timeline, key milestones, and responsibilities of various stakeholders involved in the implementation process.
    8. **Create Recording:**
    – You are required to produce an _(elevator)_ pitch recording lasting 1–2 minutes at most. Feel free to use Kaltura or other approved Capella formats for this recording. See [Using Kalturafor help with this tool. The pitch's purpose is to offer a concise preview of how your proposed enhancements to the HIM system will elevate healthcare operations and lead to better patient outcomes. The aim is to instantly captivate the CEO or board's interest, making them eager to hear additional details. The ultimate goal is to generate immediate approval and support. Before you begin recording, you may find it beneficial to write a script or detailed outline that you can refer to as you record.](https://lat.strategiced.com/redirect?linkid=4533)
    ## **Additional Requirements**
    Your proposal should also meet the following requirements:
    – **Written communication:** Written communication is free from errors that detract from the overall message.
    – **APA Format:** Use appropriate APA format for a clear, concise presentation of information. Refer to the [APA Modulefor help with APA style guidelines. Communicate information and ideas accurately, utilizing peer-reviewed sources, including proper APA reference citations.](https://lat.strategiced.com/redirect?linkid=2586)
    – [**Number of resources:**3–5 peer-reviewed resources from scholarly journal articles.](https://lat.strategiced.com/redirect?linkid=2586)
    – [**Length:**4–6 double-spaced pages, excluding the title page and reference page.](https://lat.strategiced.com/redirect?linkid=2586)
    – [**Duration of audio or video recording:**Maximum of two minutes.](https://lat.strategiced.com/redirect?linkid=2586)
    – [**Font and font size:**Times New Roman, 12 point.](https://lat.strategiced.com/redirect?linkid=2586)
    ## **Competencies Measured**
    By successfully completing this assessment, you will demonstrate your proficiency in the following course competencies and scoring guide criteria:
    – Competency 1: Apply emerging models or best practices to implement a health information system that improves operations and patient outcomes.
    – Provide a clear and relevant plan for measuring benefits.
    – Competency 2: Analyze administrative, clinical, management, and decision support information technology tools.
    – Demonstrate clear understanding of the health information system.
    – Competency 4: Apply evidence to influence buy in from all stakeholders.
    – Create a clear elevator pitch that summarizes the proposal and is within the time limit.
    – Competency 5: Communicate effectively using professional standards embracing diversity, equity, and inclusion.
    – Create a proposal that is detailed, relevant, and well structured.
    – Provide clear and relevant evidence to support the elements of the proposal.
    – Use correct grammar, punctuation, and mechanics as expected of a graduate learner.

  • [Solved] MGT608 Week One Discussion Post 2. Minimum 250 words

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    Executive Solution Overview

    – ## WeekONEdiscussionpost2HM.docx **## WeekONEdiscussionpost2HM.docx** Week ONE discussion post 2 LINK TO BOOK: [https://bookshelf.vitalsource.com/reader/books/9781394217328/epubcfi/6/2[%3Bvnd.vst.idref%3DAcover]!/4](https://bookshelf.vitalsource.com/reader/books/9781394217328/epubcfi/6/2%5b%3Bvn…

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    Assignment Prompt & Instructions

    – ## WeekONEdiscussionpost2HM.docx

    **## WeekONEdiscussionpost2HM.docx**

    Week ONE discussion post 2

    LINK TO BOOK:
    [https://bookshelf.vitalsource.com/reader/books/9781394217328/epubcfi/6/2[%3Bvnd.vst.idref%3DAcover]!/4](https://bookshelf.vitalsource.com/reader/books/9781394217328/epubcfi/6/2%5b%3Bvnd.vst.idref%3DAcover%5d!/4) (I will send username and password separately in message).

    [**Discussion 2: Discuss the Four Major Categories in Relation to Your Organization**](https://nationalu.brightspace.com/d2l/le/120512/discussions/topics/449516/View)

    **Instructions**

    Hugos lays out four major categories of the supply chain (p. 44):

    1. "Plan"

    2. "Source"

    3. "Make"

    4. "Deliver"

    After reviewing all four major categories in your text, discuss each in relation to your organization. You may choose a company if you are not working or have a company to discuss.

    Contributions must display original thinking and good knowledge of the subject matter, including links and references to sources to support your arguments. A minimum of three posts are required for each discussion (1 post and 2 replies). Additionally, make sure you cite sources you reference in-text and under a "References" section in APA format. Minimum 250 words.

    **## WeekONEdiscussionpost2HM.docx**

    Week ONE discussion post 2

    LINK TO BOOK:
    [https://bookshelf.vitalsource.com/reader/books/9781394217328/epubcfi/6/2[%3Bvnd.vst.idref%3DAcover]!/4](https://bookshelf.vitalsource.com/reader/books/9781394217328/epubcfi/6/2%5b%3Bvnd.vst.idref%3DAcover%5d!/4) (I will send username and password separately in message).

    [**Discussion 2: Discuss the Four Major Categories in Relation to Your Organization**](https://nationalu.brightspace.com/d2l/le/120512/discussions/topics/449516/View)

    **Instructions**

    Hugos lays out four major categories of the supply chain (p. 44):

    1. "Plan"

    2. "Source"

    3. "Make"

    4. "Deliver"

    After reviewing all four major categories in your text, discuss each in relation to your organization. You may choose a company if you are not working or have a company to discuss.

    Contributions must display original thinking and good knowledge of the subject matter, including links and references to sources to support your arguments. A minimum of three posts are required for each discussion (1 post and 2 replies). Additionally, make sure you cite sources you reference in-text and under a "References" section in APA format. Minimum 250 words.

  • [Solved] discussion post

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    In-depth study guidance and analytical solution covering discussion post.

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    Assignment Prompt & Instructions

    Full assignment prompt and step-by-step guidance are included in the downloadable solution file.

  • [Solved] Apple

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    – ## MARKETINGDECISIONSFORMANAGERS.docx **## MARKETINGDECISIONSFORMANAGERS.docx** MARKETING DECISIONS FOR MANAGERS Team Project: Marketing Plan on **Apple Health Monitoring Ring** In order to become more familiar with and experienced in the construction of marketing plans, this group-based project i…

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    Assignment Prompt & Instructions

    – ## MARKETINGDECISIONSFORMANAGERS.docx

    **## MARKETINGDECISIONSFORMANAGERS.docx**

    MARKETING DECISIONS FOR MANAGERS

    Team Project: Marketing Plan on
    **Apple Health Monitoring Ring**

    In order to become more familiar with and experienced in the construction of marketing plans, this group-based project involves you and your team developing a marketing plan.

    **Company Selection – Apple Health Monitoring Ring**

    **Part One –** Submit the following sections:
    • Situational Analysis
    • SWOT Analysis
    • Marketing Objectives – SMART (specific, measurable, attainable, relevant, time-based)

    **Final Marketing Plan –**
    The marketing plan should include the following sections (be sure to incorporate feedback received from Part One):

    **Marketing Plan Components** 1. Executive Summary (1 Page or less)
    Summary of the main goals and recommendations of the plan for management review,
    helping top management to find the plan's major points quickly.

    2.
    **Situational Analysis Industry**

    **Analysis gives the state of the current industry**. Choose the industry that best describes your product. Be sure to include things like market share etc. The five environments, Sociocultural/ Demographic, Technological, Economic, Political/Legal and Ethical.

    **Competition Review** Identify at least three key competing solutions and offer a brief
    overview of their position in the market. Consider their market share, value propositions and strategies for product quality, pricing, distribution, promotion, etc.

    *Note that substitutes from other firms or existing offerings from your firm are as valid as direct competition.

    **3. SWOT Analysis**
    Assess major strengths and weaknesses of your product and company, as well as threats and opportunities that the product might face. Identify at least three considerations for each area of the analysis. This section talks about the COMPANY not the product itself.

    *This should help you anticipate important positive or negative developments that might have an impact on the firm and its strategies.

    **4. Objectives** The marketing objectives that the company would like to attain during the following year and any key potential issues involved. These come from your strategies. All objectives must be MEASURABLE. You must include the current state (make it up, you will not be able to find it.)

    5
    **. Marketing strategy**

    The marketing strategy that helps you create customer value and relationships. How will the company create value for customers in order to capture value in return? What are your overall growth strategies? Choose them from the Product/Market matrix.

    You have 3 to choose from – Market Penetration, Market Development and Product Development.You can choose 1, 2 or all 3.

    **Segmenting, Targeting and Positioning**

    Describe your segmentation strategy and analyze the target markets you will be including in your plan. Describe your positioning of the product. Write a positioning statement.

    **4 P’s Discuss the Strategies you will use in each area** Overall Product Strategy: Consider long-term goals and possible considerations for the company to make within the next two years.

    **Pricing:** Provide an explanation and rationale for decisions on pricing. What are your
    pricing Objectives? What type of pricing strategy will you use?

    **Place(ment):** Describe the distribution strategy for this product.

    **Promotion**: Identify at least three promotional tools to be used as part of this strategy. Do a short Promotion budget to assign different media.

    **## MARKETINGDECISIONSFORMANAGERS.docx**

    MARKETING DECISIONS FOR MANAGERS

    Team Project: Marketing Plan on
    **Apple Health Monitoring Ring**

    In order to become more familiar with and experienced in the construction of marketing plans, this group-based project involves you and your team developing a marketing plan.

    **Company Selection – Apple Health Monitoring Ring**

    **Part One –** Submit the following sections:
    • Situational Analysis
    • SWOT Analysis
    • Marketing Objectives – SMART (specific, measurable, attainable, relevant, time-based)

    **Final Marketing Plan –**
    The marketing plan should include the following sections (be sure to incorporate feedback received from Part One):

    **Marketing Plan Components** 1. Executive Summary (1 Page or less)
    Summary of the main goals and recommendations of the plan for management review,
    helping top management to find the plan's major points quickly.

    2.
    **Situational Analysis Industry**

    **Analysis gives the state of the current industry**. Choose the industry that best describes your product. Be sure to include things like market share etc. The five environments, Sociocultural/ Demographic, Technological, Economic, Political/Legal and Ethical.

    **Competition Review** Identify at least three key competing solutions and offer a brief
    overview of their position in the market. Consider their market share, value propositions and strategies for product quality, pricing, distribution, promotion, etc.

    *Note that substitutes from other firms or existing offerings from your firm are as valid as direct competition.

    **3. SWOT Analysis**
    Assess major strengths and weaknesses of your product and company, as well as threats and opportunities that the product might face. Identify at least three considerations for each area of the analysis. This section talks about the COMPANY not the product itself.

    *This should help you anticipate important positive or negative developments that might have an impact on the firm and its strategies.

    **4. Objectives** The marketing objectives that the company would like to attain during the following year and any key potential issues involved. These come from your strategies. All objectives must be MEASURABLE. You must include the current state (make it up, you will not be able to find it.)

    5
    **. Marketing strategy**

    The marketing strategy that helps you create customer value and relationships. How will the company create value for customers in order to capture value in return? What are your overall growth strategies? Choose them from the Product/Market matrix.

    You have 3 to choose from – Market Penetration, Market Development and Product Development.You can choose 1, 2 or all 3.

    **Segmenting, Targeting and Positioning**

    Describe your segmentation strategy and analyze the target markets you will be including in your plan. Describe your positioning of the product. Write a positioning statement.

    **4 P’s Discuss the Strategies you will use in each area** Overall Product Strategy: Consider long-term goals and possible considerations for the company to make within the next two years.

    **Pricing:** Provide an explanation and rationale for decisions on pricing. What are your
    pricing Objectives? What type of pricing strategy will you use?

    **Place(ment):** Describe the distribution strategy for this product.

    **Promotion**: Identify at least three promotional tools to be used as part of this strategy. Do a short Promotion budget to assign different media.